Lisa Smith
Partner, EMEA GenAI & Spatial Computing Practice LeadDeloitte Digital (Customer & Marketing)
Powerlistee
Technology
Lisa Smith is one of the most pioneering figures in emerging technology leadership across the UK and EMEA, shaping the future of GenAI, spatial computing, and inclusive innovation at Deloitte Digital.
As Chief Disruptor Officer and Equity Partner, she leads one of the firm’s most cutting-edge practices while actively championing racial, gender, and LGBTQIA+ equity both within Deloitte and across wider industry and community ecosystems.
She has also created and pioneered three new P&L businesses – two within Deloitte Digital UK (Unlimited Realities & Infinite Delivery trademark businesses scaled across EMEA) and one within Deloitte UK (Enterprise Technology & Performance). A trailblazer in inclusive tech, Lisa also made history by co-creating the world’s first disabled avatars using GenAI and Web3, driving groundbreaking storytelling for Team GB and the British Paralympic Association. Her work has been featured in the Wall Street Journal and showcased at Cannes Lions 2024, where she led campaigns spotlighting the power of investing in women’s sport and emerging leaders.
Internally, Lisa sits on the UK Consulting Executive Team as the DE&I representative, shaping strategy at the highest levels. Externally, Lisa is a powerhouse advocate for inclusive access to digital futures.
She advises Blueprint for All’s CEO, helped reimagine UK Black Pride’s brand identity, and co-founded the Black Wobots collective to bring STEM to young Black women. As part of the Black Executive CMO Alliance (BECA), she launched the UK chapter and connects Black marketing leaders across major global brands.
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